Speedo

We helped this iconic brand advertise their new ranges of H2O Active and V-Class goggles.

Speedo provide the best quality swimwear that are impecably designed so consumers can perform at their best in style. Thanks to their dedication to provide quality, style and comfort, they are the world's leading swimwear brand, with more Olympic gold medals won whilst wearing Speedo than any other brand of swimwear.

Brief

Speedo asked us to design and build two landing pages to show off their new ranges of cutting edge sports apparel, H2o Active, and V-Class premium goggles.

True to Speedo's aim of providing the best products on the market, they made use of the latest, innovative technology to enable the best performance in comfort and style. Our designs needed to display the innovation and the quality of these new ranges.

Designs that show value

Speedo's new ranges were made to facilitate the best performance for those that love to challenge themselves and keep improving. Our design and development teams designed and coded the web pages, to highlight this competitive element, bringing to the fore how these products could improve the active lifestyle their consumers enjoy and show the social side of an active lifestyle.

H2O Active

The page we created to show off Speedo's H2O Active Range allows the user to see the entire range in one glance and they can also browse different areas of the range with arrows, allowing a 'mix-and-match' browsing experience. The page showcases the multi-functional nature of the products, such as its chlorine-resistant fabric and the environmentally-friendly emphasis of the range.

V-Class

The page we created for the C-Class goggles range takes the user on an entirely different journey. As the user scrolls down the page, they are provided with more snippets of information, set against a dark background, the beautiful images and animation create a truly exclusive feel and take the customer on a discovery journey. When the user reaches the bottom of the page, they are able to easily browse the goggles in both colors without leaving the page to help their decision when buying.

Results

We're extremely proud of the work we created for Speedo as we believe that they reflect the truly iconic status of the brand. We've received excellent feedback from the client and Speedo is fully satisfied that the pages showcase their new products.

Visit the landing pages

You can view the outcome of this project at:

H20 Landing Page
V-Class Landing Page

Let's make something great together

Get in touch with our strategist James to see how we can help you grow

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